Our group will be talking about the HBO show We’re Here and focus on Season 2 Episode 2 which is based in Temecula, California. Based on social learning theory, the media teaches us that learning can be vicarious when we model after a media figure, consequences are important when we behave like a media model, and the characteristics of certain models are important when we feel similar to them.
Background of the Show
We’re Here was created and produced by Stephen Warren and Johnnie Ingram. Warren is a former Hollywood lawyer and Ingram comes from a background of marketing and advertising. Ingram speaks from his personal experiences, expressing that today there is much queer representation on television, however, he still didn’t feel as though people like him were being displayed in the media. One major goal of Johnnie and Stephen’s series was to showcase the queer community and drag, without the competition aspect we see in competing series RuPaul's Drag Race (Ingram, 2020). Ingram speaks about how he feels that the queer communties in rural America are almost years behind in being accepted by others and accepting themselves, compared to others in their community that are living by America’s coasts (Ingram, 2020). Moreover, We’re Here aims to change the perception of rural queer America through this exposure. This series hopes to be a good example of how important it is to have a local community of people who you feel similar to and accepted by. Finally, We’re Here has a goal of highlighting activism as getting offline, and getting into the real world. Ingram expresses that being a little uncomfortable in the real world, brings real change (Ingram, 2020). Ultimately, We’re Here strives to spotlight the ceremonial effect drag can hold in breaking down walls and bringing individuals together, all while expressing one's genuine self in front of their families, friends, and communities (HBO, 2020).
The HBO series aims to work with queer individuals who are struggling with insecurities that hinder them from fully embracing themselves, and one way to break out of those insecurities is through Drag. Drag began in the late 16th and early 17th centuries in the Shakespearean theater. Drag is defined as conventional clothing worn by the oppositie sex, and it’s women’s clothes worn by a man most of the time. This is because drag is a way of acting in a specific manner. In this case, it can be through doing a drag show, but it can also apply to daily life. Drag performance has the possibility to critique gender or culture. According to Dr. Michael Tristano, a professor studying drag performance, performance is a great tool for raising consciousness about an issue (School of Journalism and Media Studies, 2022). Performances and their subject matter become a good way of spreading, for example, something that is happening that can raise awareness. This can also lead the audience to take action. Another thing that Tristano said is performance allows us to see what is possible, that watching a drag show can be a moment of possibilities, showing us what is possible not only in a performance but also in the outside world. Some terms to define in order to understand drag could be drag persona, drag queen, and drag king. Drag persona is a performer who does drag, drag queens can be anyone who dresses up in hyper feminine performances, and drag kings are the people who dress up in hyper masculine performances. During a drag show you can typically expect a performance by either drag queens, drag kings or drag personas that will express their gender or critique culture or gender through the performance.
According to rottentomatoes.com, Season 1 of We’re Here got a 83% audience score and Season 2 got a 100% audience score. Over the two seasons, 240 ratings of the show gave an estimation of 4.9/5.
Season 2 Episode 2 is based in Temecula, California and features consulting producers Caldwell Tidicue (Bob the Drag Queen), David Huggard (Eureka O’Hara), and D.J. Pierce (Shangela Laquifa Wadley). Tidicue, Huggard, and Pierce are a part of the cast as well. Tidicue was born in Columbus, Georgia and is a drag queen. Tidicue was the first Black Drag Race queen to reach one and a half million followers on Instagram. Huggard was born in Bristol, Tennessee and is a drag queen and musician. Huggard competed on the ninth and tenth seasons of RuPaul’s Drag Race. Pierce (also known as Shangela) was born in Paris, Texas and is a drag queen, television personality, and actor. In June 2019, the New York magazine placed Shangela as second on the list of “the most powerful drag queens in America''.
A way of looking at the episode: Social Learning Theory
Social Learning Theory
This episode of We’re Here can be examined by looking at Social Learning Theory. This theory explains how figures in the media can serve as a model to viewers. Moreover, Social Learning Theory suggests that we learn, through media, what to think about, to feel a certain way or how to act based on watching a media figure behaving that way on screen. There are a few aspects of Social Learning Theory that are crucial for understanding.
First, this theory offers the idea that consequences are important. Social Learning Theory describes that we are more likely to behave like a media model if they are rewarded in the scenario. Contrastingly, we are much less likely to behave similarly to a media model when that same model is punished for their behavior. Second, Social Learning Theory highlights that the individual characteristics of a media model are important as well. These characteristics are relevant because the theory proposes that we are more likely to behave similar to a model if that model is alike to ourselves. However, it goes beyond similarities and dives into the idea that a media model's attractiveness and overall likability also plays a role in increasing the likelihood of behaving similar to the model.
How might watching the show affect others?
Increase self-acceptance & self-expression
Different aspects of a media example such as, the plot, characters or messaging, may affect people who consume this media source. Based on Social Learning Theory, we will discuss possible effects that the HBO series We’re Here could have on individuals. Through watching We’re Here, it could result in increased self-acceptance & increased self-expression among viewers. As viewers watch the We’re Here cast members on screen and get to know their personalities, they may find similarities of the queens in themselves. Moreover, the cast members; Bob the Drag Queen, Eureka O’Hara, and D.J. Pierce are all showcased being their absolute true self and encouraging the episode guests and the audience to do the same. We’re Here is a series that displays a large amount of positivity and welcoming energy. Due to this positive light, viewers could feel more inclined to behave similarly to the subjects in the show. Social Learning Theory discusses rewards and consequences and in We’re Here the cast is rewarded with love, praise and encouragement, therefore, having an effect on viewers. In addition, there are a lot of queer young indivdiduals, especially within the United States, that could benefit from We’re Here. We’re Here may allow people to change their perspective, increase their confidence, or could give them the courage to behave as they may have always wanted. Throughout the show, the queens themselves are nothing but their true, authentic sleeves and based on Social Learning Theory, the viewers may learn how to embrace and express their true selves. This media example displays how true love and acceptance starts within, and based on Social Learning Theory can then make a change in viewers as well.
Decreased Stereotyping
Next, through watching We’re Here decreased stereotyping could be another possible effect. Going back to Social Learning Theory, rewards and consequences are emphasized, while consequences hinder individuals from behaving a certain way and rewards facilitate copying behaviors. Episode 2, of We’re Here depicts many individuals who have always struggled with their identity and being accepted by others. Moreover, this specific media example highlights individuals who feel this way within their hometown of Temecula, California. Throughout this episode, these individuals discuss stereotyping and bullying, and their personal experiences with both. Bullying and stereotyping caused the individuals in this episode to feel judged, misunderstood, and most importantly unaccepted. We’re Here dives deeper into the feelings these individuals endured throughout their life, being emotional pain. In the media example, Jack and Brad both are rural, outdoorsy men, who are gay and have always struggled to feel like they fit-in. Social Learning Theory examines how individuals who view the series We’re Here, may see Jack and Brad, and hear their struggles, resulting in the viewer resonating with the media figures. Since bullying and stereotyping are punished within We’re Here, and the personal effects from these wrongful actions were discussed. Due to the aspects discussed today in Social Learning Theory, the punishment for bullying and stereotyping results in a decrease in the audience’s likelihood of behaving this way or engaging in these actions. Overall, We’re Here has the opportunity to break down these stereotypes that can lead to bullying and ultimately have intense effects on someone.
What could be changed?
Follow-Up with Cast Members
Though the show had many things to offer in terms of progress, it is important to showcase the lives of these individuals after their experience with drag to see how it has changed them, especially when examining social learning theory. It is important for the audience to learn from the cast members who have gone through this experience about how to continue staying true to themselves and become their own biggest fans when it comes to confidence. Adding a segment about how they are doing a few months after will show that it is important to continuously work in one's life using the tools that they learned at the time. If the people participating in the Drag show were continuously growing in their lives by commenting about their mental health progression and maybe finding a job that was right for them, they would show that working by yourself can really produce great results. It is known under social learning theory, that learning can be vicarious, meaning people learn how to act by watching others do it on screen. If people see that one show won’t change the course of a person’s life and instead it takes time and effort to work on yourself for change to come, they are likely to do it too. Leaving things in a good place after the show is alright but it can lead viewers to believe that just one week can make a whole difference in someone’s life when sometimes it takes more than that. It is a great start but watching what the individual does on a daily basis to help themselves further is key for people in their shoes going through it as well.
Hold a Public Forum
Another change the show could make to truly transform the audience would be having a dedicated event with the city to spread the word of acceptance to others in the town. Doing this would inform the town that there was an event like this occurring so that they can have the chance to hear about the stories of the selected individuals. At the time that this show was made it was still pretty deep into Covid and there weren’t a lot of people from the city that could participate in the event. Holding a viewing event with the town could possibly bring people in that would not normally be open to something like this. This would give the chance for the show to make a difference socially in the Temecula area and really appeal to the people’s emotions. Not everyone would be accepted just because they watched the show, but it would likely begin to change people’s perspectives. If one person were to become more accepting, social learning theory would suggest that many others would probably try and do the same, or at least hear them out. It would also possibly showcase some awkward moments between citizens which is important to the discussion at hand of the acceptance of queer people. Using the social learning theory, people would be more likely to understand that this is closer to reality and it takes time for progress to really come about. However, having these difficult conversations is the first step on the path to acceptance.
How Does This Episode & Show Fit Into The Larger Media Landscape?
Similarities
We're Here shares certain characteristics with other media. The first one would be that it is a reality TV show, an unscripted program that does not employ actors and focuses on footage of real events or situations, according to howstuffworks.com (Metz, 2007). This type of format is common in other shows like Shark Tank. I think that this format can bring some interesting things like natural reactions or comments, because they are not scripted, as the definition says.
The second one would be that the show is distributed through a streaming service, meaning that in order to see the show, one needs to be subscribed to HBO Max, a streaming platform owned by Warner Bros. Discovery that hosts the show. The same happens with other shows that are delivered exclusively through a streaming service platform, like the Stranger Things show that is only streamed through Netflix, and that in order to be able to see the show, one needs to pay a monthly subscription.
Differences
The show also has some differences with other mediatic content. For instance, they interviewed family members of the participants (James, for instance), whereas in other shows that I have seen -like Shark Tank, the family members are not often involved. Another difference is that they included a neurodivergent member of the LGBTQ+ community, which was something thoughtful, in my opinion, as I had never considered a neurodivergent trans to be part of the show; it illustrated something else.
I think these two things added more humanity to the program, thus making it more impacting. The fact that we were able to listen and see James' mother, Jake's mother as well, and not seeing Andrei's mom, added more to the "picture" of the situation that these people lived in.
Where Do We Go From Here?
Media Producers Should Be Aware of Media Theories
I think that media producers should be aware of media theories and, especially, about social learning theory and understand the consequences of this, and they should use this knowledge to impact the audience in the best way possible. For instance, the fact that they show how they would feel how Andrei felt when speaking about his mom, I think it can have a positive impact on the viewers. Maybe, for instance, a mom who is in the same situation can see what their sons are going through, and by seeing how Andrei felt, maybe the parents can be empathetic about it and start taking action to have a better relationship with their child.
Show More Behind-the-Scenes to Recognize What LGBTQ+ Members Go Through
It would be interesting to see a little bit more behind-the-scenes in relation to what members of the LGBTQ+ community go through when they express themselves. This is kind of similar to suggestion no.1, but the intention of this is to raise awareness to those people who insult or scream to members of the LGBTQ community. We spoke about how family members can become aware of their actions by seeing something similar on their behavior, now it would be related to those who treat with disrespect to people who are not like them. We spoke about how social media theory can teach through the actions of people we like or think we are similar to, so I think maybe this can help raise awareness as well as how someone looks when they are being disrespectful, kind of like if we were showing a recording of their actions. This was not really shown in the show, at least not in the episode we watched, so maybe it would be good for media producers to show more of the real world in their programs and the consequences about it. I remember that when the movie Project X came out, I was in middle school and you needed to show ID in order to see it in the movie theater because a lot of people were trying to replicate the parties. Maybe if they would show more in depth how things are, could help raise awareness of certain actions.
References
Cordero, Rosy (December 16th, 2021). “We’re Here” Renewed For Season 3 At HBO. Deadline Hollywood
Metz, W. F. (2007, December 7). How reality TV works. HowStuffWorks. Retrieved May 4, 2022, from https://entertainment.howstuffworks.com/reality-tv.htm
School of Journalism and Media Studies. (2022, February 14). JMS Screening Circle: An Interview with ... - youtube.com. YouTube. Retrieved March 20, 2022, from https://www.youtube.com/watch?v=JzFpCh-LbiM
We're here. HBO. (n.d.). Retrieved March 20, 2022, from https://www.hbo.com/we-re-here
White, B. (2021, October 18). 'we're here' season 2 episode 2: Bob, shangela, and Eureka Spill the tea on Temecula. Decider. Retrieved March 20, 2022, from https://decider.com/2021/10/18/were-here-season-2-episode-2-recap-temecula-ca/amp/
Youtube. (n.d.). Adobe Creative Cloud Express. Retrieved March 20, 2022, from https://express.adobe.com/page/a2RV67eacjDtW/#why-this-show.
Credits:
Created with images by Creative Cat Studio - "Man sitting on sofa and watching TV with remote controller in his hand. Rest at home." • Josie Elias - "Challenging gender stereotypes. Pronouns. Him, Her, They" • Nabodin - "leaves of Spathiphyllum cannifolium, abstract green texture, nature background, tropical leaf"