Loading

Exam Preparation Guide: Adobe Journey Optimizer Developer Expert AD0-E603

Introduction

The Adobe Journey Optimizer Developer Expert exam preparation guide provides potential candidates with the information needed to prepare for the certification exam.

Adobe certification exams are developed with the participation of subject matter experts worldwide, following industry standards in developing fair and valid tests. Visit our FAQ page for more information.

Are you an Adobe partner?

An official Adobe Certified Professional, Expert, or Master designation acknowledges your established expertise to help current and future business clients succeed!

Partners with a status of bronze and higher receive a 33% discount on all certification exam pricing. Email spphelp@adobe.com to request your discount(s).

Where to start? Check out the Partner Learner Journey from the Adobe Solution Partner Program today.

What’s Covered in this Preparation Guide

This guide is designed to help you prepare for the Adobe Journey Optimizer Developer Certified Expert Exam. It includes:

  • Intended audience
  • Minimum candidate experience
  • Recommended learning and experience for certification
  • Overview of the certification exam and key topic areas
  • Link to the practice test
  • Additional study aids

Intended Audience

This certification is ideal for professional and experts who hold the following job titles: Data Architect, Data Engineer, Solution Architect, Enterprise Architect, Marketing Automation Developer, CDP Developer and CDP Architect

Minimum Candidate Experience

At a minimum, candidates seeking to become certified as AJO Developers should have at least one year experience working with various CDP and marketing automation systems. Typical tasks performed by candidates may include:

  • Configuring user permissions
  • Creating and managing sandboxes
  • Brand configuration
  • Understand Schema design concepts
  • Setting up data sources and data ingestion
  • Creating segments
  • Setting up experience events
  • Creating and managing offers
  • Create simulations (testing offers)
  • Creating email, SMS, in app messages and push notifications
  • Content manipulation and personalization using helper functions
  • Validating, proofing, and publishing a message
  • Creating a multi-channel journey
  • Journey reporting
  • Testing/validating journeys

Recommended Learning and Experience

Adobe recommends a combination of training, documentation, and on-the-job experience to increase your chances for success.

Exam Overview

The Adobe Journey Optimizer Developer Expert Exam has been designed to assess your knowledge, skills, and ability to implement Journey Optimizer. The exam has been rigorously developed and is professionally administered in order to provide a highly respected Adobe technical certification.

  • Exam number: AD0-E603
  • Exam name: Adobe Journey Optimizer Developer Expert
  • Certificate level: Certified Expert
  • Status: Publishing
  • Available languages: English
  • Number of questions: 51
  • Formats: Multiple choice and multiple select
  • Duration: 110 minutes
  • Online proctored (requires camera access) or test center proctored
  • Passing mark: 31
  • Price: $225 USD / $150 USD (India)
Schedule Your Exam

Exam Objectives and Scope

Section 1: Administration and Configuration (17%)

  • Identify the roles and which permissions apply to each role
  • Describe how to assign/reset/delete a sandbox
  • Demonstrate an understanding of Channel Administration
  • Demonstrate an understanding of Events/Actions/Data Sources

Section 2: Adobe Experience Platform Foundation (33%)

  • Demonstrate an understanding of Experience Data Model (XDM)
  • Explain how to set up data sources and data ingestion
  • Demonstrate an understanding of segmentation service
  • Explain how to configure schemas for AJO
  • Determine the behavior of the real-time customer profile on AJO

Section 3: Offer Decisioning (11%)

  • Demonstrate an understanding of creating and managing offers and components
  • Demonstrate how to use test profiles to run offer simulation

Section 4: Content Authoring (20%)

  • Demonstrate an understanding of how to create email, SMS, in app messages and push notifications
  • Demonstrate an understanding of content manipulation and personalization using helper functions
  • Demonstrate an understanding of validating, proofing, and publishing a message

Section 5: Journey Orchestration (19%)

  • Explain the process of creating a multi-channel journey
  • Identify where to access report dashboards
  • Demonstrate how to test and validate a journey

Exam Readiness Self-Assessment

Take the online readiness questionnaire to check if your current experience matches with the minimum candidate qualifications. This is not a practice test.

Readiness questionnaire for the Adobe Journey Optimizer Developer exam

Online Practice Test

We are excited to offer free practice tests and provide a detailed coaching report upon completion of each one. You will have unlimited access to all available practice tests for Adobe’s expert-level exams. Our practice tests are developed from the same blueprints as the live exams, so they can help you gauge how you are doing in each topic area. However, taking a practice test does not guarantee that you will pass the certification exam.

Go to the Adobe Credential Management System to launch a practice test.

Go to the Scheduling Page > Practice Tests > Adobe Certification Prep Portal > click on Launch Adobe Exam Prep Portal (on the far-right side).

Recommended Study Resources

Adobe recommend these resources to help you prepare for your certification exam. These include content from Adobe Experience League, Adobe Digital Learning Solutions, and technical documentation.

Section 1: Administration and configuration

Section 2: AEP Foundation

Section 3: Offer Decisioning

Section 4: Content Authoring

Section 5: Journey Orchestration

Registering for Your Adobe Certification Exam

To register for the certification exam, please visit our How to Register page.

Maintaining Your Adobe Certification

The Adobe Certified Expert certification is valid for two years from the date you pass the exam. For example, if you passed the exam on January 1, 2022, your certification will expire on January 1, 2024. You can renew your certification any time before the expiration date.

For More Information

Have a question about Adobe Certification? Check out the Certification FAQ or email certif@adobe.com for additional details about the program.

The content of this exam guide is subject to changes and updates. Last update June 2022.

Appreciate

Credits:

Created with an image by volff - "Red paper card New Year or Christmas background."