There will be a large photograph of your "staple" piece for each category (Necklaces, Earrings, Bracelets) prompting you to purchase your most favorable items (SHOP STELLA COLLECTION >).

We will find you fashion bloggers to act as Brand Ambassadors. They will have exclusive access to your favorite pieces and new products and will be encouraged to wear, photograph, blog about, tag Betty James on their websites and social media accounts.

For your Philanthropy efforts, you'll need to design a piece or two specially dedicated to Betty James herself and her very favorite charity. Notice a portion of the proceeds will be donated to this charity. Eventually we can create a Betty James News "Call-To-Action" button on your site and in E-Blasts that will highlight your efforts and feature articles written about Betty James.

We will amp up your blog efforts with keyword rich texts linking/directing readers to you own favorite sites. We will also be more aggressive with posts focusing on fashion , pairing and Betty Gives Back campaign.

Your Instagram will need to be simplified and less personal. I'll teach you how to create tailored content with the images you already have.