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Website Redesign Work by Noah Conti, Marketing + Communications Manager at Goodnight Fatty

When I started at Goodnight Fatty, the primary focus of our website was to take our audience through the journey of my bosses creating and growing the company.

While simple and effective, I saw potential to transform the website into a design-driven experience that better reflected our growing company's values.

Original Website
Online Ordering Era

During the COVID-19 pandemic in 2020, Goodnight Fatty thrived because of our pivot to focus on online ordering and contactless deliveries. In addition to being a major part in developing our online order form and in-house delivery service, I was tasked with redesigning our website to better explain our product offerings and services.

The redesigned website has three landing pages, depending on the time of day you visit the site. When we are not open for business during the week, visitors are directed to our primary home page, where visitors can learn about Goodnight Fatty. When we are accepting online orders, visitors are directed to a landing page that makes the ordering process simple and easy to find.
Created By
Noah Conti
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