Unmasked is the exploration of recycling single-use disposable masks used within covid, with the intention of deconstructing and redefining the purpose of this non-woven material.
Human Connection
Disposable masks were not only environmentally damaging but created a barrier between humans and human connection. In a time where social distancing became the norm and face masks were mandatory in confined spaces. Human connection evolved into a translation that was either performed online or at a safe distance covering the mouth, hiding basic human expressions.
Unmasked: From Start to Finish.
Using a similar method to Jess Meany's practice, curating a video of the process, to communicate the transformation of the masks into new material and giving it a second life.
Unmasked is a body of work, including various forms of play types and one hero artefact that reflects the transformation of the masks into new material.
Hero Artefact
Unmasked works with contrasting colours and a quirky personality, that is both fun and light-hearted. Breaking away from the never-ending lockdown gloom. Offering a breath of fresh air and welcoming a new change that doesn't judge the mask's old life but embraces its new one.
References
MINK MGMT. S. Blais, viewed 20th March 2021 <https://minkmgmt.com/sarah-blais>
M. Rocca 2021, Key emotions map 2021, WGSN, viewed 23rd march 2021 <https://www.wgsn.com/insight/article/90034#page2>
Jess Meany, 2021. '1960's Patchwork Applique Juniper Cropped Coat - small', Jess Meany, viewed 5th May 2021 <https://jessmeany.com/collections/coats/products/1960s-patchwork-appliquejuniper-cropped-coat-small>