LUcate is a GPS system that includes detailed maps of buildings such as DeMoss, Green Hall, the Jerry Falwell Library, and more.
By using LUcate, it will be possible to always know where you are in the always-changing Liberty campus. It's a useful app for locating and moving around campus without the fear of getting lost or coming late for the class.
Marketing Strategies
Social Media
Get students to share the page in order to appeal to friends. People who use the app will be able to personally share their campus location with friends on social media.
Campus Flier
Fliers will be handed out in commonly populated areas such as the Library, as well as being taped to bulletin boards in hallways.
The fliers will also be posted on doorways of residence halls.