Exam Preparation Guide: Adobe Campaign Classic Developer - Certified Professional AD0-E331
Introduction
The Adobe Certified Professional - Campaign Classic Developer exam guide provides potential candidates with information they need to prepare for the certification exam. This version focuses on Campaign Classic version 8.
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Exam Guide Sections:
- Minimum candidate experience
- Intended audience
- Exam information
- Exam objectives and scope
- Readiness self-assessment
- Online sample test
- How to prepare for the exam
Minimum Candidate Experience
At a minimum, the candidate seeking to become certified as an Adobe Campaign Classic Developer - Certified Professional has:
- At least one year of Adobe Campaign Classic software experience
- At least one year of combined experience in JavaScript programming, SQL development including ETL, and web technologies (XML, HTML and web services)
- A basic understanding of marketing automation
- An understanding relational database concepts
Intended Audience
This guide is intended for people who work in the following job roles:
- Associate consultant
- Junior technical consultant
- Junior Marketing technology engineer
- Junior Campaign developer
Exam Information
- Exam number: AD0-E331
- Exam name: Adobe Campaign Classic Developer
- Certificate level: Certified Professional
- Status: Active
- Available languages: English
- Number of questions: 50
- Formats: Multiple choice and multiple select
- Duration: 100 minutes
- Delivery: Online proctored (requires camera access) or test center proctored
- Passing mark: 33/50
- Price: $125 USD / $95 USD (India)
Readiness Self-Assessment
Complete the online readiness questionnaire to see if your current experience matches the recommended minimum candidate qualification.
Exam Objectives and Scope
Section 1: System Configuration (25%)
- Demonstrate system-wide configuration of settings in the Administration node
- Apply the process to extend the OOTB Recipient schema
- Define schema details (primary keys, auto primary keys, database indexes)
- Distinguish the applicable uses of Form Renderings
- Distinguish system-wide configuration settings that affect the workspace/project level
- Identify configuration settings for SFTP external accounts
- Identify the configuration settings for Open and Closed enumerations
- Differentiate Typology Rule Types
- Identify requirements to utilize a custom Target Map and its effects to OOTB functionality
- Describe how externally generated audiences from other Adobe Experience Cloud solutions are accessed in Adobe Campaign Classic
- Describe the business use case for interactions and offers
- Describe the business use case for Message Center
- Identify V8 API data import functionality
Section 2: Customization (16%)
- Apply the process to edit Campaign schemas
- Identify the settings to ensure correct schema extension or configure custom schemas
- Describe the use case for customized Options
- Describe the use case for Seedlists
- Modify the OOTB opt-out / Unsubscribe web app
- Apply the process to create Content Management components
- Identify the use cases to use Content Management
- Apply to process to update the OOTB forms
Section 3: Operational security (10%)
- Describe the process for adding user groups and roles
- Apply the process to translate the user management matrix with correct user rights and hierarchy
- Identify and define the correct permissions
- Identify the security zone for a user group
Section 4: Technical Workflows (29%)
- Apply the process to import/export
- Identify the different sources of data that a workflow can access
- Apply the process to transform data and manipulate the work table
- Enumerate applicable workflow activities and their features/properties
- Apply the process to configure workflow properties
- Extend activity functionality using the Expression Editor
- Distinguish the difference between the OOTB workflows and user-created workflows
- Explain the purpose of the OOTB workflows
- Troubleshoot custom workflows
- Differentiate between variable types and their scope and usage
- Identify the OOTB variables and their use
- Apply the process to configure alerts and approvals
- Identify types of campaign databases
Section 5: Instance Maintenance (4%)
- Identify errors from different service logs
- Explain Workflow Heatmap readings
Section 6: Campaign configuration (14%)
- Apply the process to create campaigns using Campaign templates
- Describe the process to create approvals
- Identify errors by analyzing audit logs
- Identify the usage of different deliveries, given a campaign scenario
- Define the process to create the advanced process in workflows
- Describe workflow execution methods
Online Sample Questions
The sample questions allow you to see the type and format of questions that you will encounter in the actual exam. There is no sign on needed. The results of the sample test are not stored, and do not predict your actual test results.
AD4-E331 Adobe Campaign Classic Developer Certified Professional Sample Questions
- Mark your answer in each question.
- Use the link “Send Comments for this Question” to provide specific feedback.
- Click Next on the upper portion of the screen to save your answer and move to the next question. You may return and revise your question within the specified time.
- On the last question, click Submit Exam to submit all your answers.
- Complete the short survey. Click Submit.
- Click “Take Me to My Results” and then Review My Results to view your result details.
How to Prepare for the Exam
You are not required to complete training before taking the exam, and training alone will not provide you with the knowledge and skills required to pass the exam. A combination of training and successful, on-the-job experience are critical to providing you with the repository needed to pass the exam. Here are some suggested resources to help as you prepare:
Section 1: System Configuration
- Data schemas
- Extending or creating schemas
- Schema structure
- List of Campaign Classic options
- Configure your external accounts
- Typology rules
Section 2: Customization
- Edit schema
- Extend a schema
- Customize your instance
- Use case: select seed addresses on criteria
- About opt-in and opt-out in Campaign
Section 3: Operational Security
- Create and manage operator groups
- Use named rights to set up permissions
- Create and manage operator groups
- Managing groups and users
Section 4: Technical Workflows
- Get started with data import and export
- How to use workflow data
- Campaign data model description
- Build a workflow
- Monitor workflow execution
- Set up and manage the approval process
Section 5: Instance Maintenance
Section 6: Campaign Configuration
- Create and configure campaign templates
- Set up and manage the approval process
- Audit trail
- Use templates
- Get started with workflows
- Workflow execution
Questions?
Please contact the Adobe Credential Program Customer Support team.
The content of this exam guide is subject to changes and updates. Last update February 2023.