The Problem.
Travel enthusiasts are overwhelmed or nervous to explore new places. They are bombarded with excess information or given a rehearsed tour of their destination. They want to feel like locals rather than tourists. More specifically, newcomers to an area want to learn more about their surroundings in a unique and authentic way.
Competitors.
Unlike our competitors, we organize our information in a purely visual manner to condense the location to its essence, allowing users to get a snapshot of the area attractions. We offer options to link with locals that provide a truly native experience.
Social Santiago.
Local tour guide.
Age 30. Living in Savannah, GA.
He would like to make some extra money introducing visitors to the best places in his city, while also practicing his language skills and making new friends.
He has a vast knowledge of local history, culture and attractions to share with others. He learns about new places himself through local events and social media.
Platform Goals.
Our goal is to create a research app that provides users with travel information & inspiration to aid them in their overall research journey. This means that users can spend less time digging through unwanted information and more time researching things that they want to see.
User Goals.
We want our users to feel confident in travel. We want them to enjoy a catered experience. And most of all we want to help our users have a more genuine travel experience by exploring their travel destinations in a uniquely visual way.
Value Proposition.
What do we deliver to the customer?
Which one of our customer problems are we trying to solve?
What bundles of products or services are we supplying?
Tourists.
We deliver trusted information. Abolish the tourist mentality. Create a collective community of travel enthusiasts that aid in your travel research and overall experience. We provide a complex app that is simple and easy to understand. And we connect individuals with local insights and guidance.
Local Guides.
We provide a steady income with no set routine. We equip them with the means to grow their business and connect with visitors to the area. We solve the problem of self marketing and take away the burden of maintaining financial information by creating a simple and more enjoyable way to connect with people looking for their services.
Scope.
We aim to provide information and condense research about a target location. We want to give an updated list on current happenings in the city. Reviews are provided in relation to friends and what they have to say. There is also a roulette option for spontaneous travelers looking for some last minute inspiration. The app will provide and highlight popular items on your feed, give customer and local reviews of experiences and establishments, and show favorited locations on a personalized map of the city.
