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Enhancing Creativity, Collaboration & Communication in a Digital World The Importance of Creative Cloud in Education

AGENDA

  • Importance of Digital Fluency
  • Adobe’s fit - Creative Cloud Services
  • Creative Sync and mobile workflow
  • Libraries
  • Typekit
  • Importance of community and storytelling for all students
  • Showcasing work using Behance and Adobe Portfolio
A SUCCESSFUL EDUCATION TODAY MEANS PREPARING STUDENTS FOR CAREERS THAT DON’T YET EXIST.
“Empowering students to communicate effectively in a business environment is a critical component of digital literacy."

Jim Bottom, Former CIO & Vice Provost for Computing & Information Technology, Clemson University

The ability to create more effective storytelling gains recognition and credibility in a global marketplace. It is so critical to develop that Digital Profile/Persona and to start the process early.
“I’m constantly telling my students that they can use their storytelling and digital media skills in every profession, whether it’s politics, media, law, marketing, or a job that hasn’t been created yet.”

Dr. Imani Cheers, School of Media & Public Affairs, George Washington University

Where does Adobe Fit?

"The main thing that I've learned at Clemson, working with Adobe Creative Cloud, is the true meaning of creativity. I certainly never considered myself to be a creative. Having these tools really made a difference for me."

Leah Anna Cardwell, Professional Communications Graduate, Clemson University

What you had with Creative Suite

Without services and user authentication, you only have partial access to the tools of Creative Cloud

What you get with Creative Cloud Services and Storage

With Services and user authentication, Creative Cloud is a digital eco-system, across any device.
Creative Cloud for Enterprise enables productivity and creativity for your students and faculty and accelerates the creation process

Creative Sync

  • Secure, seamless, work-in-progress content integration between your desktop, your teams, and your mobile devices
  • Get project work done faster - mobile to desktop connected assets improve productivity by 700%

Libraries

  • Highly efficient sharing and updating of settings, styles and assets among different applications and devices, as well as team members.
  • In-application panels containing the essential ingredients for creation and collaboration
  • Every shared element is stored in the cloud, and immediately available to other applications on the same computer, another computer logged into the same Creative Cloud account—or indeed any Creative Cloud user the library has been shared with.

Fonts (Typekit)

  • 1000’s of additional, professional fonts available in-application to students
  • Streamlines and accelerates font discovery, font sharing, font matching and increases font-related workflows by 400%

Content Creation Goes Mobile

  • Creative, task specific, high-performance, mobile apps with secure desktop integration to start the design and ideation process where ever you are.

A Little Demonstration

2D meets 3D in Adobe Dimension

Behance & Adobe Portfolio

SPECIFIC EXAMPLES

Student Success

Higher Education

As part of an ongoing - and growing - digital initiative, Clemson University is publishing multi-disciplinary bodies of work from Clemson students, using Adobe Portfolio. This extends to a global scale, not only the Clemson brand, but the personal brand of each student involved.

Emily Schlangen - University of Wisconsin

Emily Schlangan (B.S. Retail and Consumer Behavior) from University of Wisconsin: Her knowledge of Creative Cloud got her a position with Kohl’s in NY - a higher level position than the one that they initially offered her in Milwaukee.

U of W - Madison - Shark Tank

  • Consumer Strategy and Evaluation students participated in a shark tank opportunity with the potential to be invested in should their concept be approved.
  • Their idea: create a mobile app that traced wait times and crowdedness at local Madison restaurants.
  • Initially, they hand-rendered the mobile app screens on paper and in this first presentation, they were denied an investment.
  • Second attempt, for their final executive presentation, students built and presented their app using Adobe prototyping tools and were offered $100,000 investment.

This shows the effectiveness Creative Cloud has in showing a tangible digital prototype for how a mobile app would work effectively. The idea was more sought after. To be able to actually develop a prototype and not a paper sketch exemplifies the use that students can have through student licensing with Adobe Creative Cloud.

Personal Brand is Critical

"You need to have so much optimism and excitement about your brand that it pulls in everyone around you."

Amy Levin Klein, College Fashionista

The Future is Coming

Will they be coming to you?

"Creative problem solving is the way of the future."

Fiona Hill, Principal, Cave Spring Middle School

Created By
Jim Babbage
Appreciate

Credits:

All photography by Jim Babbage, unless otherwise specified.