Loading

Designing Art Toys NAEA 2019

Overview

Bridgeport High School/Bridgeport ISD

Rural Texas, Title 1: 75% F&R, around 650 students at HS, around 50% hispanic, less than 1% african american but growing

What is a designer art toy?

Designer toy/art toy/vinyl toy

Art toys originated in Asia but quickly grew in popularity around the world in the early 2000's. They continue to grow and change as more artists and businesses get involved. (Paul Bunditz)

Art toys are collectible, typically sold in small blind boxes, created by artists, and most often mass produced in limited runs or series.

Licensed or Original
Licensed toys are based on an existing character or other intelectual property. These are most popular at comic book shops and other dealers, but are, in my opinion, not art toys.
Art toys are composed of original designs by artists. (Amanda Visell, Andrew Bell, David Horvath & Sun-Min Kim)
Base or From Scratch
There are many bases created by various toy companies. These bases are then modified by visiting artists or in-house designers to create a series. They are also commonly sold as blanks for amateur artists to DIY their own custom toy.
Custom Munnys
Availability and Industry

If you could buy art toys anywhere in the last 20 years, it would most commomly be at your local comic book shop.

However, the industry is changing and most local shops only carry licensed toys.

Art toys are becoming increasingly harder to find offline.

THE GREY AREA IS WHAT MAKES ART TOYS A FUN EXPLORATION INTO CONTEMPORARY ARTFORMS.

Research and Discussion

The New York Times article "Is it a toy? Is it art? Everyone agrees it's collectible" provided some basic understanding of what art toys are. (Frank Kozik)

With CoArt's overview of Sket Ones's product Dunnys, we're able to note some of the intricacies of what makes a quality art toy and why some of them have such a heafty price tag.

Sketracha Dunny 3"
Kikosket Dunny 8"

For a bit of art history and context, we looked at Khan Academy's "The Case for Andy Warhol." They talk very fast, but through some discussion the class can begin to understand the history of mass-produced art.

What are the pros and cons of mass-produced art? How does it change the value of the work?

Check for Understanding: If Andy Warhol was alive today, do you think he would be making art toys? Why or why not?

We previously discussed Takashi Murakami's work, so we're then able to connect Warhol's Factory to Murakami's process and his creation of collectible mass-produced art objects.

These discussions debunk their commomly held belief that art must be handmade and one-of-a-kind.

List some leaders in the art toy industry?

Paul Bunditz-founder of Kidrobot, KAWS, Frank Kozik-artist, designer, and creator of various toy lines including the Smorkin Labbit

What are some of the reasons artists make art toys?

Like a sculptural print, it provides a lower cost way for fans to own a piece of their art and grow the market for their work.

How are they regarded in the traditional art world?

Art museums are beginning to acknowledge designer toys as an artform, primarily with artists that make more traditional art as well. However, there have been a few exhibitions including a variety of art toys.

What artists have bridged the gap between fine artist and art toy designer?

KAWS, Tara McPherson, Takashi Murakami

Why do art toys appeal to collectors?

Rarity, familiarity with artist, details/quality, blind box mystery, collect-them-all mentality, appealing appearance, part of subculture

Art Toys allow anyone to own a piece of art by Their favorite artists.

What We Made
Tinkercad: easy/effective/short tutorials, web-based, account required, free

To give the students some additional pratice with Tinkercad and to follow in the tradition of using bases, each student created a custom Dunny.

Then, they created a toy from scratch using only Tinkercad's "basic shapes."

3D Printing

Be sure to keep track of what you've printed and be clear about what students need to do to get their file printed.

I put step-by-step instructions for getting their file printed on the board.

Next to the steps for printing, was a list of those that sent me a file without following all the steps along with which step they didn't complete.

When their pieces were done, I put them in the windows with their name on a paper underneath. This paper was then used to keep track of their work while in paint drying areas.

Alternative Processes
Sculpey Clay
Laser Cut
Sculpey on 3D printed
Resources