travrly

view my prototype here!

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Nicole interviewed 14 people and received 24 responses to a google form. She discovered her target audience’s age range to be mainly 35 and under. This made up 88% of respondents and only 12% were 45 and older.

Additionally, she had asked how often each person typically traveled per year. 67% of people said they traveled one to three times per year. A majority of the respondents said they mostly traveled for leisure, but some said they traveled for work as well. Lastly, nearly 100% of respondents said they are unsure what sustainable tourism is, but would be interested in learning more about it.

check out our branding book!

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the goal of travrly’s marketing is to emphasize the negative impact tourism has on the environment.

it inspires travelers to check out our app to make a difference and travel more sustainably.

view my senior book here!

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Appreciate

Credits:

Created with images by muratart - "Hot air balloon flying over spectacular Cappadocia - Girls watching hot air balloon at the hill of Cappadocia" • hardyuno - "Rocky coast near the Pointe du Van at the Sizun peninsula in Brittany, France" • Tomas - "Breathtaking Views From Mangart Peak at Stunning Sunrise. Peaks Above Clouds."