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AI and Design The future of creativity

What is Artificial Intelligence?

HOW IS IT USED IN A CREATIVE CAPACITY?

  • To generate images from text prompts.
  • To modify or edit images/video (in-painting).
  • To generate 3D views/renderings of objects or spaces.

DALL.E

The original image generator. Generates images based on text prompts AND alter an uploaded image (in-painting). General look is photographic. It can be used to:

  • Generate images from a description in natural language
  • Easily make realistic, targeted edits to images
  • Create different variations of an image, inspired by the original

Here's a walk-through demo of its capabilities: https://openai.com/dall-e-2/#demos

Designers and artists will need to learn how to craft good prompts in order to get the best results. Check out Lexica as a source for good prompt examples.

Try it here.

OTHER AI IMAGE GENERATORS

Midjourney

General look is more painterly.

Stable Diffusion

ASTRIA

Astria is another AI image generator that can be trained to produce very customized results.

How-To

  • Upload 10-20 pictures of your subject. Preferably shot or cropped to 1:1 aspect ratio.
  • We recommend uploading 3 photos of full body or entire object + 5 medium shot photos from the chest up + 10 close ups.
  • Variation is key - Change body pose for every picture, use pictures from different days backgrounds and lighting, and show a variety of expressions and emotions. Make sure you capture the subject's eyes looking in different directions for different images, take one with closed eyes. Every picture of your subject should introduce new info about your subject.
  • Whatever you capture will be over-represented, so things you don't want to get associated with your subject should change in every shot. Always pick a new background, even if that means just moving a little bit to shift the background.
  • Super important - Pick a good className. Something broad that you could associate your subject with. What works best? We don’t know! Please experiment and share!
  • When constructing your prompts, always include "sks className" to represent the subject.

Jasper

LUMA AI

Luma AI is an iPhone app that allows you to turn video into 3D renderings of objects and settings.

Capture in lifelike 3D. Unmatched photorealism, reflections, and details.The future of VFX is now, for everyone! Luma AI

RUNWAY ML

Runway ML is a browser-based video editing tool that leverages AI much in the same way as DALL.E, though for moving images.

DURABLE

Durable authors websites in minutes.

ETHICAL AND PROFESSIONAL CHALLENGES

Challenges to Professional Practice

  • Will AI make human image-making and writing obsolete? Do we contribute to this outcome every time we use it?
  • How do we stay relevant as artists and writers, especially in the commercial stratum of human creativity?
  • How can writers and artists whose works are merely perceived as data be credited and compensated?
  • Design-specific: How can AI be used as a resource that is part of the designer workflow to amplify a designer's artistry and ability to keep pace with market demand?
  • Should student work that contains AI elements be considered fair game, plagiarized, cheating? Should the designers identify the AI contribution to their professors?

Ethical Challenges

  • Built-in bias can perpetuate of amplify stereotypes.
  • Can quickly generate and disseminate disinformation.
  • Datasets scraped from the Internet are filled with "pornography, malign stereotypes, and racist and ethnic slurs."
  • The work of visual artists is being integrated into the AI dataset without attribution or compensation to the artists.

The World Economic Forum has identified nine ethical challenges of AI:

  1. Unemployment. What happens after the end of jobs?
  2. Inequality. How do we distribute the wealth created by machines?
  3. Humanity. How do machines affect our behaviour and interaction?
  4. Artificial stupidity. How can we guard against mistakes?
  5. Racist robots. How do we eliminate AI bias?
  6. Security. How do we keep AI safe from adversaries?
  7. Evil genies. How do we protect against unintended consequences?
  8. Singularity. How do we stay in control of a complex intelligent system?
  9. Robot rights. How do we define the humane treatment of AI?

Articles

CNN Story: AI made these stunning images. Here’s why experts are worried

MIT: The Algorithm: AI-generated art raises tricky questions about ethics, copyright, and security

ArtNews: I Make Art With A.I. Here’s Why All Artists Need to Stop Worrying and Embrace the Technology

c0nverse substack: AI, Artists, and the Future of Images

New York Times Magazine interview with Yijun Choi.

ADDITIONAL RESOURCES

Credits:

Created with images by hakinmhan - "Collection of tropical leaves,foliage plant in blue color with space background" • hakinmhan - "Collection of tropical leaves,foliage plant in blue color with space background" • hakinmhan - "Collection of tropical leaves,foliage plant in blue color with space background" • hakinmhan - "Collection of tropical leaves,foliage plant in blue color with space background" • hakinmhan - "Collection of tropical leaves,foliage plant in blue color with space background" • hakinmhan - "Collection of tropical leaves,foliage plant in blue color with space background" • hakinmhan - "Collection of tropical leaves,foliage plant in blue color with space background" • hakinmhan - "Collection of tropical leaves,foliage plant in blue color with space background" • hakinmhan - "Collection of tropical leaves,foliage plant in blue color with space background"

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