Pastry Packaging

Brief

Grey Swoop a company that makes and distributes Israeli pastries. The main product is made with the world's top chefs and served in your favorite diners. The target audience is upscale. They want to convey a sense of elite quality.

You must create packaging for the company's main product - their rugelach's. They want you to match the look of their competitors, and make sure you include a description of the product. They would like you to use the brand color, which is green. Take into account the client's preferences and values.

Steps

Begin by doing your audience and competitor research, from there build your stylescape and consider how you will meet the client's preferences.

Resources

Creating a box template:

Package making tips:

Consider using Adobe dimension to create a 3D mockup of your package. https://helpx.adobe.com/dimension/tutorials.html