Video Workshop Engaging Audio-Visual Research Projects

Welcome to the Video Editing Workshop!

This Express Page guide is for the Adobe Premiere Rush and Adobe Premiere Pro workshops at the 2022 Adobe Creative Campus Faculty Development Institute. Below, you will find 3 key segments:

• 10 Tips for doing / teaching audio-visual research projects
• Links to guides and source materials for making videos in Adobe Premiere Rush
• Links to guides and source materials for making videos in Adobe Premiere Pro

Workshop Overview

Both workshops will do the following:

• guide participants through 10 steps for making academic videos
• provide media assets for participants to use during the workshop
• walk participants through the steps of recreating the model/sample video
• feature written instructions outlining the steps in full detail
• offer a video overview demonstrating each of the steps and practices

Please note: both workshops use the same media assets and will attempt to recreate the same sample video.

10 Tips for Producing Audio-Visual Research Projects

1. Research first: do your homework! Define and examine the context, problem, or case you hope to study before you write a script, collect data, generate questions to ask an expert, or gather media assets.
2. Production: every film needs a star! Interview an expert (e.g., a "star" who "tells stories" for a living or frequently). Follow the three Cs rule: citation, copyright, consent. Give credit where it's due (i.e., citations), source information without stealing it (i.e., copyright), and get permission from the "star" to use the recording for your purposes (i.e., consent).
3. Collect B-roll: you can never have too much B-roll! Try to film and photograph all kinds of creative, interesting close-ups and angles. B-roll (i.e., supplementary footage) can be used as visual metaphors to help narrate your story or illustrate a more abstract concept.
4. Technical preparation: test your technology! Do sound checks with your microphone, understand the basic features of your device(s), and be mindful of location and lighting—all this before you do an official recording.
5. Guide your interview(s): listen to your interviewee carefully and strategically! Ask non-leading, open-ended questions that help your subject complete their thoughts and round out their (and your) storytelling. Don't be afraid to go with the flow if the interview goes off script, but do ask follow-up questions that help clarify key terms and concepts, prompt vignettes and anecdotes that illustrate ideas, and achieve the big-picture goals of your project.
6. File management: stay organized! Create a single folder for all of your recordings, images, files, music, graphics, etc. Then, name each asset descriptively, simply, and consistently for easy access later (e.g., b-roll_beach waves, b-roll_trees). Finally, back up the folder via the cloud. Nothing in your media project should be outside of this folder.
7. Select the right editing software for you: find your fit in the Adobe Creative Cloud! Here are some recommendations: Adobe Express Video (beginner), Adobe Premiere Rush (beginner-intermediate), Adobe Premiere Pro (intermediate-advanced), Adobe Audition (beginner-advanced).
8. Develop your story: study and storyboard! Listen to your recording(s) via editing software, and search for concise soundbites that help build a coherent story—something with a beginning, middle, and end. Be prepared to do this many times as multiple listenings/viewings can often illuminate new insights. As you study, consider creating an outline or storyboard to organize the emerging sequence.
9. Edit for sound first: audio is king! Trim and arrange your audio clips so that spoken information (e.g., narration, interview excerpts) tells a story regardless of how the video looks.
10. Polish and publish: pay attention to detail! Add visual elements such as b-roll, titles, and graphics to reinforce and/or enhance your spoken audio; edit audio using music and add "ducking"; make a plan for closed captioning accessibility; and render, export, and share.

Bonus Tip 11: A Cooking Metaphor

The Final Recipe: Comparative Models

10 Steps for Video Editing

Editing in Adobe Premiere Rush

This workshop will guide participants through 10 essential steps for video editing in Adobe Premiere Rush. The ten steps are outlined below.

1. Manage files
2. Create a new project
3. Navigate the workspace
4. Arrange and edit sequences
5. Edit and trim clips
6. Transition between clips
7. Add titles, text, and captions
8. Edit audio tracks
9. Edit visual tracks
10. Save and share

Before you get started, please download the media assets for this workshop by clicking the "Download Media Assets" button below and pulling the assets down from the linked Google Drive Folder. You will need all the assets in the folder except for "Music_Dreams_Bensound" for this workshop.

The Model

This workshop is designed to help total beginners or intermediate creators to understand the basics of video editing in Adobe Premiere Rush. The sample video we will create addresses a primarily academic audience, since the main purpose is to demonstrate classroom uses for video (e.g., explainer videos, interviews with an expert); however, the steps demoed are transferable across various editing styles. The goal is to use the provided media assets to recreate the sample video below using Adobe Premiere Rush.

The Workshop

This workshop includes both a set of written instructions and a video guide. Participants are granted permission without specific, additional written consent to provide and duplicate these materials for use in accredited, non-commercial, educational settings. This material may not be reproduced, duplicated, or copied for commercial purposes.

10 Steps for Video Editing in Adobe Premiere Pro

This workshop will guide participants through 10 essential steps for video editing in Adobe Premiere Pro. The ten steps are outlined below.

1. File Management
2. Create a New Project
3. Navigate the Workspace
4. Edit and Trim Clips
5. Arrange and Edit Sequences
6. Add Transition Effects
7. Add Titles and Texts
8. Edit Audio Tracks
9. Edit Visual Tracks
10. Save and Share

Before you get started, please download the media assets for this workshop by clicking the "Download Media Assets" button below and pulling the assets down from the linked Google Drive Folder. You will need all the assets in the folder (e.g., A-roll video, B-roll assets [1-8], and "Dreams" music file) for this workshop.

The Model

This workshop is designed as an introductory engagement, helping familiarize participants with the basics of creating videos in Adobe Premiere Pro. As our audience is primarily academics, we will specifically target video creations well-suited for classroom purposes (i.e., explainer videos, concept videos, interviews with an expert). The goal is to use the provided media assets to recreate the sample video below using Adobe Premiere Pro.

The Workshop

This workshop includes both a set of written instructions and a video guide. Participants are granted permission without specific, additional written consent to provide and duplicate these materials for use in accredited, non-commercial, educational settings. This material may not be reproduced, duplicated, or copied for commercial purposes.

Bonus Challenges

The 10 steps provide a basic introduction to Premiere Pro, but through a few bonus challenges participants can begin to easy into a few more advanced features:

• Bonus Challenge 1 - Creating Audio Fade-Out w/Keyframes
• Bonus Challenge 2 - "Next Level" Titles w/Essential Graphics
• Bonus Challenge 3 - Transcription & Closed Captioning

Click the button below and then scroll to the bottom of the Google Doc for the written instructions for the Bonus Challenges