Scholastic Co. Anieka Sarmer

Scholastic Book Clubs:

The sector of the company which gives teachers access to children's books, that allow students to flourish in their reading skills.

"​​Classroom teachers in more than 90% of public and private elementary schools and early childhood directors nationwide actively use Scholastic Book Clubs to give all their students direct access to the best children’s books at affordable prices. A treasured classroom program, Scholastic Book Clubs helps teachers by providing a curated selection of top-quality, age-appropriate children’s books at great value. Students and their families are empowered to choose the books they will love to read from monthly catalogs, and teachers are rewarded with free books and resources—all delivered directly to their classrooms".

Scholastic Entertainment Inc.

The media division of Scholastic. Takes characters from popular Scholastic books and creates different forms of entertainment for children, like live-action/animated series, and films. In this way children can engage more with educational material in a fun way.

"Scholastic Entertainment Inc. (SEI), partners with studios, co-production partners, and/or broadcast partners to develop family-oriented content based on books from all Scholastic houses and bring it to audiences across the globe. Among its award-winning productions are the animated series Clifford the Big Red Dog®, The Magic School Bus®, and The Magic School Bus®: Rides Again as well as the Goosebumps® film franchise and live-action series. With several feature films and live-action and animated series in development, Scholastic Entertainment continues to build celebrated children’s brands worldwide."

Scholastic Education:

"Provides teachers, families, and communities with the tools they need to support each and every child with print and technology-based learning programs for pre-K to grade 12, expert professional development, family and community engagement, and learning supports". "comprehensive literacy programs continue to support schools as we gain traction with Scholastic Literacy™, our core K to 6 reading program, which utilizes digital components to teach foundational skills (Scholastic F.I.R.S.T.™ and Scholastic W.O.R.D.™), while connecting children’s independent reading to the schools’ literacy goals through Scholastic Literacy Pro®."

Revenue & Sales:

Scholastic Ticker Symbol: NASDAQ: SCHL

Scholastic's net annual revenue in the year 2022 was 1.64 billion dollars. Children' s book publishing reached $946.5 million which was a 40% jump from previous years. The book fair business revenue was $429.7 million and the Trade Division got to $390.4 million , which was a 7% increase from previous years. Book club revenue fell 13%, to $126.4 million, which the company said reflected labor and systems issues that impacted Scholastic early in the fiscal year. Scholastic's Educational Solutions Group revenue increased 26%, to $393.6 million due to higher government funding and increased demand for educational materials because of the Covid Pandemic. Their International Group revenue fell 3%, to $302.8 million, due largely to closing their direct sales business in Asia partly because of Covid restrictions in China.

Scholastic Co. makes up 28.6% of the total Children's Book Publishing Industry's revenue.

Scholastic Careers:

Editorial Assistant: The department focuses on acquiring books that tie in with children’s TV, movie, video games, and graphic novels / comic books, as well as original paperback series. The role is responsible for scheduling meetings, managing calendars, completing paperwork for deal memos, ordering books from the warehouse, running P&Ls, creating school market commitments, finalizing ISBNs, writing fact sheets, and various other entry-level administrative and editorial tasks. This position will also have the opportunity to learn about the editing process by assisting Associate Publisher and other editors on the team with manuscripts and layouts through all stages of production.

Composition Manager: Would manage in-house staff of Compositors, balancing workloads, and prioritizing work in accordance with Production schedules. Would flow manuscripts into InDesign templates based on design specifications and output PDFs based on printer specifications. Have the responsibility of addressing reprint corrections by revising existing InDesign files and outputting revised PDFs based on printer specifications.Would fulfill numerous digital asset requests by locating and retrieving files from the WoodWing Studio database, file servers, and OpenText Media Manager. Would maintain digital archives of completed products. Would create InDesign and InCopy templates based on design specifications. Would document and maintain departmental standards for digital asset management, preflighting, and templating, in concert with the Sr. Director of Production and Technology.

Social Media Content Producer (educator/consumer audience): They create engaging graphic designs on our social media channels, manage social media graphic design projects, engage with lines of business to create engaging imagery that highlight the benefits of our programs and offerings and support the content calendar creation in partnership with each line of business. They also partner with Scholastic teams who are instrumental to the experience Scholastic provides to their audiences on social media, select and manage outside specialist graphic designers, illustrators, or agencies, and utilize and maintain their tools for content management, tagging, digital asset management, and project task calendaring. They have to be well-versed and attuned to the business models, opportunities, and best practices of social media platforms and modern brands as well as help develop Scholastic’s overall social media competencies.